CMS B&M – WordPress / Woocommerce
B&M Asked Prima to deliver on a Woocommerce Site with a stack of marketing technologies and to drive initial online sales.

The Brief

B&M needed an extensive stack of marketing technologies and speed from a dedicated server. Prima implemented Klaviyo for email marketing, Yoast technical SEO, Yith for Points & Rewards, Cloudflare for a speedy CDN, Spotlight for complex Instagram integration.
What we Delivered.

Prima delivered a fully built Woocommerce store with extensive marketing technologies. Prima also trained the team on how to solve their future product data problems. We helped the team go-to-market across the following channels to kick-start their online marketing – Instagram, email marketing, and organic SEO efforts.
How we Drove Sales.

“Our site can accommodate +30 people checking out while we run off-site marketing efforts.”
Implemented Woocommerce to a dedicated server and marketing tech off site.
Implemented technical SEO on product category pages.
Trained the team to help then kill it on their own.